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Piaget Society

Piaget Society

Grand Opening of Piaget Boutique in Xi'an

The Grand Opening of Piaget's Specialty Boutique in Xi'an's Zhongda International Mansion unveils a legend with transcendent masterpieces to match a glamorous city.

Legendary Glamour and Classic Jewellery - The Elegant Launch of a Brand New Specialty Boutique

The newly developed Piaget specialty boutique in the Zhongda International Mansion offers an elegant shopping space. The contrast of light and dark accents and the choice of lighting combine to evoke the distinct glamour of Piaget. Within the boutique, exquisite tones of black and gold are highlighted. The furnishings incorporate natural materials in a way that downplays the luxuriousness and magnifies the brand's refinement. The Xi'an boutique is like an art museum, host to a vivid exhibition showcasing the most splendid pieces ever produced by Piaget along with some of the brand's iconic creations for sale. Customers come away with an appreciation for the magnificence of the luxurious retail atmosphere and a comprehensive knowledge of Piaget's offering. The brand has created a beautiful, glamorous environment that allows every customer who steps in the boutique the artistic and sumptuous Piaget retail experience in an inviting atmosphere.

Extreme Luxury in the Glamorous City - Piaget Classic Masterpieces Highlight Xi'an Exhibition

On the occasion of the opening of its boutique in the Zhongda International Mansion, Piaget will also be exhibiting a selection of high-end watches from its classic watch and jewellery collections at the boutique from 16/04 to 16/05. Among the items presented will be many that will be appearing in Xi'an for the first time, the most notable of which is the Piaget Polo Tourbillon Relatif, a watch designed especially for Xi'an. This watch features a hand-wound flying tourbillon with a 608P movement. Featuring three titanium bridges, the tourbillon carriage rests in a Côtes de Genève movement secured by blued screws. The watch's design draws upon the rich heritage of a historic city. A vivid dragon motif occupies the center of the watch dial. The engravings on the watch case, filled in with red enamel, depict the world-renowned terracotta warriors and horses.

Actor Wu Xiubo
Piaget Polo tourbillon relatif watch
Back of the Piaget Polo tourbillon relatif watch
Profile of the Piaget Polo tourbillon relatif watch
Profile of the Piaget Polo tourbillon relatif watch

Exclusive and Elegant Launch Showcases Style - Wu Xiubo and Piaget Join in Celebration

Well-known actor Wu Xiubo was in attendance at Piaget's grand opening ceremony at Xi'an's Zhongda International Mansion, having arrived especially to celebrate the new boutique. In his latest movie "Beijing Meets Seattle", Wu Xiubo successfully portrays the stylishness of the new man, a gentleman in everyday life who is always in pursuit of the extraordinary. When talking about the gentleman standards, Wu Xiubo said that a good watch can distinguish a man, and fully reveal his charisma and style. As for the special edition watches at this event, Wu Xiubo could only marvel at the beauty of the design and the intricacy of the engraving, as well as Piaget's ever-improving excellence in quality.

Every Piaget creation unveiled in Xi'an invests a bit of the brand's distinguished elegance in the ancient city. Piaget will continue to maintain its commitment to traditional craftsmanship, innovation and brand quality into the future. The company hopes that with you, its legendary elegance will live on.

Wu Xiubo and Thomas Bouillonnec
Wu Xiubo and Thomas Bouillonnec
Actor Wu Xiubo
Tags : Piaget Stores
4.17.13 Institutional Events
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